Traverse City’s award-winning SCORE chapter announces a free lunch workshop on Thursday, April 12, from 12:00 pm – 1:00 pm. The workshop, part 2 of 3, is on “Digital Advertising: Choosing Your Platform and Starting Your Campaign.” This workshop will be held in the McGuire Community Room at the Traverse Area District Library on Woodmere Ave.
Banner ads can be placed on a diverse array of platforms – email newsletters, media websites, social media, Google, and more. Join us for part 2 of this 3-part series to learn which platform is best for your business and how to get started.
Mitch Park with Contempo Solutions returns to present this digital advertising workshop.
What You’ll Learn:
The pros and cons of different platforms such as Google Pay-Per-Click, email, and social media.
Remarketing – what is it? How does it work? Is it worth it?
How does Local/Organic SEO fit in to a digital advertising campaign.
Available tools and resources.
Who Should Attend:
Business owners and marketing managers considering digital advertising for their business.
Business owners that have been using digital advertising and are not getting results.
SCORE workshops fill up fast and space is limited! Please register at upnorthscore.com
