SCORE continues the 2020 Digital Marketing series on Thursday, February 20. Come prepared for an overview of how effective digital content can help users find and connect with your business online.
The best website content is optimized to answer user's questions, is easily discovered in organic search results and sharable on social media while also effectively promoting your business.
Christina Marbury, Senior Project Manager at OneUpWeb will present on content creation with search engine optimization (SEO).
This will be an interactive workshop so bring your questions! DIY tips on how to create and write good copy will be shared. Learn about new trends, the proper use of video, the importance of blogging and how to share this content to optimize engagement.
11:30 am - 1:00 pm, McGuire Community Room at Traverse Area District Library, 610 Woodmere Ave., Traverse City