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BEGIN:VEVENT
DTSTART:20180426T160000Z
DTEND:20180426T170000Z
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SUMMARY:SCORE Workshop Digital Advertising
DESCRIPTION:Tracking Results and Becoming More Successful is Final Digital Advertising Workshop\n\n						The most important element of any marketing campaign is tracking the results. In this final workshop of the Digital Advertising series\, we will show how to track results and make adjustments to improve the Return On Investment.   \n\n						Join us for this workshop April 26 from noon - 1 p.m. at Traverse Area District Library's McGuire Community Room. \n\n						An area expert on digital advertising will be presenting this workshop. \n\n						What You'll Learn:\n\n						The importance of Google Analytics and keys areas to focus on when tracking results.\n\n						How to use a landing page effectively.\n\n						How to improve conversions.\n\n						Available tools and resources.\n						Who Should Attend:\n\n						Business owners and marketing managers frustrated with ineffective campaigns.\n\n						Those who do not know how to use Google Analytics.\n						Thursday\, April 26\n\n						12:00-1:00 pm in the McGuire Community Room at the Traverse Area District Library\, 610 Woodmere Avenue in Traverse City. \n\n						REGISTER HERE
X-ALT-DESC;FMTTYPE=text/html:<table border="0" cellpadding="0" cellspacing="0" id="content_LETTER.BLOCK71" width="100%">\n	<tbody>\n		<tr>\n			<td align="center" bgcolor="#ffffff" class="MainText ContentBGColor" colspan="1" rowspan="1" style="color: rgb(49\, 86\, 110)\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 14pt\; background-color: rgb(255\, 255\, 255)\;" valign="top" width="100%">\n			<table border="1" bordercolor="#ccc" cellpadding="5" cellspacing="0" class="CC_NoEdit" style="border-style: hidden\; background-color: rgb(230\, 230\, 250)\;" width="100%">\n				<tbody>\n					<tr>\n						<td align="left" class="MainText Content" colspan="1" rowspan="1" style="padding: 8px 18px 9px\; color: rgb(49\, 86\, 110)\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 14pt\;" valign="top">\n						<div style="text-align: left\;">\n						<div align="center" style="text-align: center\; color: rgb(0\, 77\, 180)\; font-size: 18pt\; border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n						<div style="text-align: left\;"><em><span style="background: white\;"><span style="font-size: 20pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: rgb(0\, 77\, 180)\;">Tracking Results and Becoming More Successful&nbsp\;</span></span></span></span></em><span style="background: white\;"><span style="font-size: 20pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: rgb(0\, 77\, 180)\;">is Final&nbsp\;Digital Advertising Workshop</span></span></span></span><br />\n						<span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: black\;">The most important element of any marketing campaign is tracking the results. In this final workshop of the Digital Advertising series\, we will show how to track results and make adjustments to improve the Return On Investment.&nbsp\;&nbsp\;</span></span></span></span>&nbsp\;<br />\n						<span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: black\;">Join us for this workshop April 26 from noon - 1 p.m. at Traverse Area District Library&#39\;s McGuire Community Room.</span></span></span></span>&nbsp\;<br />\n						<span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: black\;">An area expert on&nbsp\;digital advertising will be&nbsp\;presenting this workshop.&nbsp\;</span></span></span></span><br />\n						<strong><span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: black\;">What You&#39\;ll Learn:</span></span></span></span></strong><br />\n						<span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;">The importance of Google Analytics and keys areas to focus on when tracking results.</span></span></span>\n\n						<div style="margin: 0in 0in 8pt\; color: black\; line-height: normal\;"><span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;">How to use a landing page effectively.</span></span></span></div>\n\n						<div style="margin: 0in 0in 8pt\; color: black\; line-height: normal\;"><span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;">How to improve conversions.</span></span></span></div>\n\n						<div style="margin: 0in 0in 8pt\; color: black\; line-height: normal\;"><span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;">Available tools and resources.</span></span></span></div>\n						<strong><span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: black\;">Who Should Attend:</span></span></span></span></strong><br />\n						<span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;">Business owners and marketing managers frustrated with ineffective campaigns.</span></span></span>\n\n						<div style="margin: 0in 0in 8pt\; color: black\; line-height: normal\;"><span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;">Those who do not know how to use Google Analytics.</span></span></span></div>\n						<span style="background: white\;"><span style="font-size: 20pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: blue\;">Thursday\, April 26</span></span></span></span><br />\n						<span style="background: white\;"><span style="font-size: 14pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: blue\;">12:00-1:00 pm in the McGuire Community Room at the&nbsp\;</span></span></span></span><span style="background: white\;"><span style="font-size: 12pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: rgb(49\, 86\, 110)\;"><a href="https://mail.elkrapidschamber.org:2096/cpsess5438236223/3rdparty/roundcube/#NOP"><span style="font-size: 14pt\;"><span style="color: blue\;">Traverse Area District Library</span></span></a></span></span></span></span><span style="background: white\;"><span style="font-size: 14pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: blue\;">\, 610 Woodmere Avenue in Traverse City.&nbsp\;</span></span></span></span><br />\n						<em><span style="background: white\;"><span style="font-size: 16pt\;"><span style="font-family: arial\,sans-serif\;"><span style="color: blue\;"><a href="http://r20.rs6.net/tn.jsp?f=001Q1Ef3wbCmm64NM1ntGEgVNmx0wsuC3JYVjxmJr124mt87fEsuIDmEqL2elxZK9cGsaE7snycupfOW2ZcxdiQhhYNU4pwmmeHYK5LuJ7_WsMBg736tDlx_10ZYrI5O6mJMnNxQ1Dg_FACLjZ4GdqIr1lXTiFZFcwLtVFS-eKE-voz9mzQvN2gjYN3AUhzW2LaCRRYd0_AriqYsVLwdlVmDObVysg9StMJ6L3kuDr1XCPJ4XVmhNwYrOrf8z_QaU87--DiK4SO1Tv8ljF65P1ZHCPCaYua-p-DK5MUlIPtXrmpaSzBv0zx9U8oh7WoIXO7RzhjXimUjTuPMmP1Eq9wfi66arFZn27NFYokasaHuoLYxRGCrN9QO27gtu5FBrco0T-c_w5noYvbI3kEVXo9RNf29rPojHkWjkoUqb9HzOWd7EAYo_XtBplnTeIn5E9x50fStZnbTRc=&amp\;c=07ZPFULUpYZgxQZv9uDDnYsCU7xYV9sjnUe80_5l-OxwE9OM0VjJ6A==&amp\;ch=ZPZiVQSASP2MvgglCOz5hghkETNJf-AXl9Z01tq5mPUk2s_-mpBGrg==" target="_blank"><span style="color: blue\;">REGISTER HERE</span></a></span></span></span></span></em><br />\n						&nbsp\;</div>\n						</div>\n						</div>\n						</td>\n					</tr>\n				</tbody>\n			</table>\n			</td>\n		</tr>\n	</tbody>\n</table>\n
LOCATION:
UID:e.2409.15285
SEQUENCE:3
DTSTAMP:20260503T210320Z
URL:https://business.elkrapidschamber.org/events/details/score-workshop-digital-advertising-15285
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