BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20190516T153000Z
DTEND:20190516T173000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:SCORE Workshop
DESCRIPTION:Data is the New Currency\n\n\n\n\n\n\n\n\n\nWorkshop is May 16\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nDiscover how data has become the new currency in marketing and how you can put it to use to grow your business. \n\n \n\nWe will explore the new user experience when it comes to content consumption\, and how to personalize your advertising based on viewing habits.  \n\n \n\nSCORE welcomes our Spectrum Reach panelists: Megan McGowan\, Advanced Advertising Sales Manager (Midwest)\, Ben Haight\, Advance Advertising Sales Manager (Texas)\, and a local ad agency special guest\, to lead the discussion and answer attendee questions about all things data.\n\n3 key learnings\n\n\n	Expert insights into the three types of data\n	Real world\, data driven marketing examples\n	Actionable insights on making data work for your business\n\n\nBring your appetites\, as a light lunch will be provided by the sponsor.\n\n\n\n\n\n\n\n\n\n\n\n11:30-1:00 pm in the McGuire Community Room at the Traverse Area District Library\, 610 Woodmere Avenue in Traverse City.  \n\nRead More & Register Here \n\nTraverse City's award-winning SCORE chapter offers their workshops FREE.\n\n\nts
X-ALT-DESC;FMTTYPE=text/html:<div align="center" lucida="">\n<div align="center" style="text-align: center\; color: rgb(0\, 103\, 206)\; border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;"><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="color: rgb(0\, 77\, 180)\;"><strong style="font-size: 22pt\;"><span style="font-size: 24pt\;"><span style="color: rgb(255\, 0\, 0)\;">Data is the New Currency</span></span></strong></span></span></div>\n</div>\n</div>\n</div>\n</div>\n\n<div style="color: rgb(255\, 146\, 144)\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;"><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="color: rgb(0\, 77\, 180)\;"><span><span style="font-size: 26.66px\;"><i>Workshop is May 16</i></span></span></span></span></div>\n</div>\n</div>\n</div>\n</div>\n</div>\n\n<div align="center" style="text-align: center\; color: rgb(0\, 77\, 180)\; font-size: 20pt\;"><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="font-size: 12pt\;"><img align="right" border="0" height="237" hspace="10" name="ACCOUNT.IMAGE.578" src="https://files.constantcontact.com/6acedd7b001/1993dc3b-e40e-43b5-896d-cf82678ba5ab.jpg" style="border: 0px currentColor\; border-image: none\; text-align: left\; color: rgb(49\, 86\, 110)\; font-size: 12pt\;" vspace="10" width="317" /></span></span></div>\n\n<div align="left" style="text-align: left\; font-size: 20pt\;">\n<div class="MainText" style="color: rgb(0\, 0\, 0)\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 12pt\; border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;"><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="font-size: 12pt\;"><span style="font-size: 12pt\;">Discover how data has become the new currency in marketing and how you can put it to use to grow your business.&nbsp\;</span></span></span></div>\n\n<div>&nbsp\;</div>\n\n<div><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="font-size: 12pt\;"><span style="font-size: 12pt\;">We will explore the new user experience when it comes to content consumption\, and how to personalize your advertising based on viewing habits.&nbsp\;&nbsp\;</span></span></span></div>\n\n<div>&nbsp\;</div>\n\n<div><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="font-size: 12pt\;"><span style="font-size: 12pt\;">SCORE welcomes our&nbsp\;Spectrum Reach panelists: Megan McGowan\, Advanced Advertising Sales Manager (Midwest)\, Ben Haight\, Advance Advertising Sales Manager (Texas)\, and a local ad agency special guest\, to lead the discussion and answer attendee questions about all things data.</span></span></span>\n\n<div><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="font-size: 12pt\;">3 key learnings</span></span></div>\n\n<ol>\n	<li><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="font-size: 12pt\;">Expert insights into the three types of data</span></span></li>\n	<li><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="font-size: 12pt\;">Real world\, data driven marketing examples</span></span></li>\n	<li><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="font-size: 12pt\;">Actionable insights on making data work for your business</span></span></li>\n</ol>\n\n<div><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 18.66px\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="font-size: 12pt\;">Bring your appetites\, as a light lunch will be provided by the sponsor.</span></span></div>\n</div>\n</div>\n</div>\n</div>\n</div>\n</div>\n</div>\n</div>\n\n<div align="left" style="text-align: left\; border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div style="border-top-color: currentColor\; border-top-width: 0px\; border-top-style: none\;">\n<div align="center" style="text-align: center\; color: rgb(51\, 102\, 255)\; margin-top: 0px\; margin-bottom: 0px\;"><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 20pt\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="text-align: left\; font-size: 12pt\;"><span style="font-size: 14pt\;">11:30-1:00 pm in the McGuire Community Room at the&nbsp\;</span><a href="https://mail.elkrapidschamber.org:2096/cpsess5459488036/3rdparty/roundcube/#NOP" rel="noreferrer" shape="rect" style="outline: 0px\; color: rgb(51\, 102\, 255)\; font-size: 14pt\;">Traverse Area District Library</a><span style="font-size: 14pt\;">\, 610 Woodmere Avenue in Traverse City.&nbsp\;<span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 20pt\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="text-align: left\; font-size: 12pt\;"><span style="font-size: 14pt\;">&nbsp\;</span></span></span></span></span></span></div>\n\n<div align="center" style="text-align: center\; color: rgb(127\, 52\, 164)\; font-size: 14pt\;"><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 20pt\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="text-align: left\; font-size: 12pt\;"><strong><a alt="https://traversecity.score.org/event/data-new-currency?utm_source=Data+as+Currency&amp\;utm_campaign=Data+as+Currency&amp\;utm_medium=email" href="http://r20.rs6.net/tn.jsp?f=001wt_yFoU3AZkb4KWb3GMtxQNsQYo40sbZlaa6LsKgPcpZ2DLp3fujwg5jgc-BfhvIdqdBvs4hFXAQOPefBXDzZ4Y-kIv3eIqgUe5mlRZFiJu0lrWse0TycCnswQNgNWkeRl7o1K3mQM9z-U9xLsUyAiLQRLd2cyT-elzID0E5wHvMwOUqg1Szhh5AzWSCSKCFx3Lewm1HiHmy9OB02IbKgMhvwCbqEHHw4SbUS-XvG6tRq2e4f5ONNoZuGHagZS7_P-mdPY5lBWpNLSd-LApbd1SGi6tMwxNC4ztlJPuIAx5ev6ttUa5mynpS-znOqByeTBbe7WYRzSnmBsN_RdSzoA==&amp\;c=vTbVivbaQii-M3C8k7rE19dRwCmPixHPuWPjEMwEly7noRC0JMDK1g==&amp\;ch=hg9J3MA-TbzhOCrA8PFgKxMBl6t9MxngSLI1zDfMi4gFWOIBOnsnLA==" rel="noreferrer" shape="rect" style="outline: 0px\; color: rgb(127\, 52\, 164)\; text-decoration: underline\;" target="_blank">Read More &amp\; Register Here<span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 20pt\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="text-align: left\; font-size: 12pt\;"><span color="#0000ff"><i>&nbsp\;</i></span></span></span></a></strong></span></span></div>\n\n<div align="center" style="text-align: center\; color: rgb(0\, 128\, 0)\; font-size: 16pt\; margin-top: 0px\; margin-bottom: 0px\;"><span style="text-align: left\; color: rgb(49\, 86\, 110)\; text-transform: none\; text-indent: 0px\; letter-spacing: normal\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 20pt\; font-style: normal\; font-weight: 400\; word-spacing: 0px\; white-space: normal\; orphans: 2\; widows: 2\; background-color: rgb(255\, 255\, 255)\; font-variant-ligatures: normal\; font-variant-caps: normal\; -webkit-text-stroke-width: 0px\; text-decoration-style: initial\; text-decoration-color: initial\;"><span style="text-align: left\; font-size: 12pt\;"><span color="#0000ff"><span class="MainText" style="color: rgb(0\, 128\, 0)\; font-family: Arial\, Helvetica\, sans-serif\; font-size: 12pt\;"><em>Traverse City&#39\;s award-winning SCORE chapter offers their workshops FREE.</em></span></span></span></span></div>\n</div>\n</div>\nts</div>\n
LOCATION:
UID:e.2409.18062
SEQUENCE:3
DTSTAMP:20260425T105701Z
URL:https://business.elkrapidschamber.org/events/details/score-workshop-18062
END:VEVENT

END:VCALENDAR